Latest updates
Improvement
Feature update

New, improved intel extraction

Brian avatar
Shared by Brian • September 16, 2024

Our latest extraction algorithm is live

We're excited to launch a significant upgrade to our ML-powered intel extraction. After weeks of extensive refinement, our most accurate algorithm is now live for all customers. Key improvements include enhanced intel definitions, more precise key moment identification, more actionable summarization, and refined video clip snipping. The result? Faster, more informed decision-making and improved support for your customers.

Feature update

Watch entire calls

Brian avatar
Shared by Brian • August 29, 2024

View calls in Gong or download full video file

While Twine is extracts all of the relevant product intel, sometimes it's helpful to watch the entire call to get the full context of the call, share the entire file with a teammate, or binge watch relevant customer calls. This is now one click away in Twine.

New feature

Custom CRM properties

Brian avatar
Shared by Brian • August 14, 2024

Configure digests to filter by custom CRM properties

Only interested in understanding Enterprise customers? Want a weekly summary of customer feedback for your region? Need to separate urgent blocker analysis by New and Expansion deals? Use Twine's custom property matching to ingest your custom data and use it to generate digests that are more focused and powerful.

New feature

Feature discovery and validation

Brian avatar
Shared by Brian • August 14, 2024

Validate new product ideas with objective, comprehensive product intel

Add new features that are being explored in Twine and instantly see all feedback on the problem space from all customer calls. Twine can route discovery questions you want go-to-market to ask customers who have expressed the pain the feature is intending to solve, then capture feedback and send you a weekly Slack summary. Easily bring your go-to-market teams into the product discover process, ensure their customers heard, and easily recruit beta testers.

Feature

Customer lens

Brian avatar
Shared by Brian • August 14, 2024

Deep dive into a 360-degree view of every customer

Give your product and go-to-market teams a single view of every customer rather than having feedback, calls, deal info, and account values siloed in different tools. Anyone can see all details of every customer, see the value and state of open opportunities, all product feedback they've shared on calls, and know the account owner.

Feature update

Organize and explore digests

Brian avatar
Shared by Brian • August 14, 2024

Explore all digests by edition or series

All users can now easily find and explore past digests by series or edition in the web. Dive into a specific digest you've configured or see all editions sorted by recency. Improve the look and feel of your digests with custom thumbnails and descriptions.

New feature

Feature-specific digests

Brian avatar
Shared by Brian • August 14, 2024

Filter all digest types to focus only on your product area

All digests can now be filtered to only do their analysis on specific product areas. Now every product team can receive more useful information about product issues, urgent blockers, positive feedback, or competitor intel that they can directly control.

New feature

Announcement hub

Brian avatar
Shared by Brian • August 14, 2024

Product announcement hub to keep everyone aligned

You now have a single source of truth for all product updates. No more losing them into the ether of email or Slack, see all product announcements in one spot including the message, related links, where it was shared in Slack, and a list of all account owners who received custom enablement based on their customers' needs.

New feature

Personalized GTM enablement

Brian avatar
Shared by Brian • August 14, 2024

Close the loop with targeted feature release enablement

Having trouble closing the loop with go-to-market teams and customers when features are shipped? No more! Simply tell Twine that a feature is shipping with any comms that you'd like to share with the go-to-market teams. Twine will share the message in any Slack channels you choose and then send custom messages to account owners who have customers who asked for this feature. Make the most of every release and improve cross-functional collaboration.

New feature

Feature-intel matching

Brian avatar
Shared by Brian • August 14, 2024

Connect your features to objective product intel

Twine now automatically connects all product intel to your product roadmap. Simply define the basics of your features with links to any relevant content - no unnecessarily complex scoring systems or frameworks. Tell Twine what customer problem each feature is solving and it will match this with every past and future call. This isn't simply keyword matching, it's using machine learning to be smarter than that because customers don't describe features the way product teams do.